[NPMUG] This is a great, fantastic, super, fabulous, incredible article about Apple

[Dave Sevick]

The Importance Of Enthusiasm In Any Product

A video took the web by storm today entitled “Incredible, amazing,  
awesome Apple.” Basically, it boils down Apple’s latest event into a  
series of superlatives. It’s a funny video because Apple really does  
have a pattern of using these types of words over and over again in  
its demonstrations. Cynics will say this is how Apple brainwashes the  
masses into buying their products, and gets people jazzed about the  
tiniest features. But I think there’s something much deeper here.

http://www.techcrunch.com/2009/09/17/the-importance-of-enthusiasm-in-any-product/
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