[NPMUG] Association of National Advertisers - Obama, Apple, Zappos, Nike, Coors, McCain ....
Dave Sevick
dave at davesevick.com
Fri Oct 17 10:23:36 MDT 2008
How they voted
Marketer %
Obama 36.1%
Apple 27.3%
Zappos 14.1%
Nike 9.4%
Coors 8.7%
McCain 4.5%
Source: Meridia ARS
http://adage.com/moy2008/article?article_id=131810
At ANA Gathering, Marketing Pros and Agency Bigs Tap Barack Over
Apple, Zappos
By Matthew Creamer
Published: October 17, 2008
ORLANDO, Fla. (AdAge.com) -- Just weeks before he demonstrates whether
his campaign's blend of grass-roots appeal and big media-budget know-
how has converted the American electorate, Sen. Barack Obama has shown
he's already won over the nation's brand builders. He's been named
Advertising Age's marketer of the year for 2008.
Mr. Obama won the vote of hundreds of marketers, agency heads and
marketing-services vendors gathered here at the Association of
National Advertisers' annual conference. He edged out runners-up Apple
and Zappos.com. The rest of the shortlist, selected by Ad Age's
editorial staff, was rounded out by megabrand Nike, turnaround story
Coors and Mr. Obama's rival, Sen. John McCain.
````````````````````````````
Dave Sevick Consulting
Apple Certified Support Professional 10.5
Apple User Group Ambassador
Apple Recycling in Pittsburgh
Helping people use technology in Pittsburgh
Western PA, WV, OH, MD ... Since 1988
724.779.0099 mobile/office
dave at davesevick.com
http://www.davesevick.com
````````````````````````````
-------------- next part --------------
An HTML attachment was scrubbed...
URL: http://davesevick.com/pipermail/npmug/attachments/20081017/c651a19f/attachment.htm
More information about the NPMUG
mailing list